I’ve been a Graphic Design major on and off for about eight years now. I attended
Bennington College in
Vermont out of high school but felt it wasn’t the right fit and left. After living at home and applying to various New England schools for a year, I made an impulsive decision to move across to the country to a city where I had never been –
Portland, Oregon. Once in
Portland, I attending the McDonalds of art school, the Art Institute, for a short period, as the idea of spending $40,000 for another year of school was unappealing. After another few years out of school and in the “real world”, I decided to suck it up and finish my degree at
Portland State University. I stuck with Graphic Design because of the degree’s versatility. I’m still not 100% sure what I will do with my degree but I’d always liked the idea of doing layout for a publication or more recently, toy design. Sustainable design had honestly never occurred to me before this term. I think I always saw the art world as a self-contained environment and though it can and does affect people, I never thought that it could change lives. When we began our
charity: water project, my eyes were opened to new artistic possibilities. I mentioned in a previous paper that I like accessible art – I don’t think art should be for the elite few. I’m slowly reconciling my idea of the art world as self-contained and my love of accessible art. I realized that art and design can serve a real purpose. The
charity: water project allowed our class to focus their efforts on a worthy cause. It’s a challenge to create art that is beautiful and functional and there seems to be no greater challenge than to create design that addresses basic survival needs, like clean water.
I briefly researched an on-going movement called Design for the Other 90% for an in-class presentation and loved its ideas. The movement focuses on the 5.8 billion people that have been traditionally ignored in the design world. Rather than art for the sake of art, Design for the Other 90% explores simple, low-cost solutions and unique ways to address basic survival needs for, well, the other 90% of the world. The movement brings together people from all over the world, from students and professors to architects and engineers, to design unique ways to increase access to food, water, energy, education, healthcare and affordable transportation in developing nations. Cooper-Hewitt, National Design Museum in New York City hosts a traveling exhibition dedicated to this movement. Coincidentally, I had already planned to visit this museum when I’m in New York later this month. Unfortunately, the exhibition will be in Canada when I am there but I hope to see it in the future.
Cooper-Hewitt’s website features many designs that aim to serve the other 90% of the world. The design that stood out most to me was the Q Drum, a low-cost, durable container used to transport water easily and effectively. Particularly in rural Africa, people have to carry clean water miles from their home and the Q Drum reduces this burden while keeping the water clean. It’s a simple solution to a big problem and highlights how a designer can truly change lives.


Another design that stood out to me in the midst of my charity: water project was the LifeStraw, a personal, mobile water purifier. Roughly half the world’s population suffers from waterborne disease. The LifeStraw is designed to turn any water source into drinkable water, greatly reducing the risk of disease.


The website also features quick-assembly, prefabricated huts for Atlanta’s homeless population, ceramic water filters, solar-powered lighting systems, solar-powered hearing aids, and various educational tools. However, the Q Drum and LifeStraw were the two designs that I found most inspiring. Many of the other designs were incredibly innovative but likely the product of not only designers but engineers or scientists as well. The Q Drum, in particular, seemed like a perfectly simple solution within reach of a fledgling designer.
Learning about the designs of Design for the Other 90% and organizations like charity: water has given me a lot to think about in the coming years. I hope to continue learning more about artists’ influence in sustainability and what I can do to help.